Building trust in teams for greater buy in with founder Art Shaikh

In this week’s down to earth episode of Leading Real Change, Founder Art Shaikh shares his philosophy and practice of building relationships to prevent burnout and inspire loyalty.

Circleit is a company that sends communications across the generations. For example, before a relative passes on they can prepare communications to share with loved ones long after they are gone.

This is a unique mission that has inspired many employees because they experienced the loss of a loved one and cherish the opportunity to support families passing on advice and life lessons in perpetuity. So having a purpose in work is a great motivator for many.

Given the mission is also about losing family members, Art has a unique sensitivity to supporting his employees when family members are sick.

He provides flexibility and compassion. But also freedom and trust to make their own decisions about what they need on a given day.

As a weekly practice, they have work from home Fridays.

Art’s team also have a strong sense of loyalty and support to each other. They have each other’s backs because the mission is critical and they understand that when they support each other through good times and bad they can reach their goals more effectively.

Many start ups burn through employees, but Art is focused on long term relationships, in the same way his products are creating life long relationships.